work
We transform stories into movements through strategic communications and digital marketing, cultural campaigns, and brand development for film, entertainment, and non-profit organizations.
Third World
Newsreel
Reclaiming the Archive, Reimagining the Future
Since 1968, Third World Newsreel (TWN) has been a home for resistance—amplifying voices that mainstream media marginalizes. When they sought to expand their reach, modernize their brand, and deepen connections with emerging filmmakers, educators, and programmers, we led their transformation.
our strategy?
Brand Identity &
Digital Presence
We spearheaded TWN's brand overhaul through strategic direction, developing their new brand guide, messaging, and creative vision. Collaborating with design partners, we transformed their digital presence while honoring their revolutionary legacy and improving accessibility for filmmakers, educators, and activists.
Content
Development
We crafted messaging that positioned TWN as an active participant in today's movements. From email marketing to social media management, we actively invited the next generation of storytellers into TWN's ongoing work.
Audience Research &
Insights
Understanding that TWN's power derives from the communities it serves, we launched a comprehensive stakeholder survey to inform our strategy. This approach ensured that TWN's evolved voice remained authentic to their roots while speaking to contemporary audiences.
The results?
47% increase in registrations
39% more unique attendees
skyrocketing growth on Instagram and Facebook
By applying our strategic approach to TWN's marketing and communications, we helped them honor their past while pushing their fight forward with new energy and expanded reach.
QWOCMAP
20th Annual International Queer Women of Color Film Festival
We partnered with San Francisco nonprofit QWOCMAP to bring the 20th anniversary of their International Queer Women of Color Film Festival to life as a powerful celebration of connection and liberation. The festival premiered 44 films exploring deep human connections through the lenses of Indigenous knowledge, shared ecology, and queer realities, all while maintaining their commitment to disability justice.
our strategy?
Messaging
Framework
We refined the festival's identity for its 20th anniversary, crafting messaging that resonated with their intergenerational audience. Our approach balanced celebration of QWOCMAP's legacy with an urgent call to experience new, groundbreaking films.
Communication
Amplification
Understanding that QWOCMAP's strength lies in its community, we collaborated with aligned organizations and influential voices to extend the festival's reach beyond traditional marketing channels, creating an ecosystem of support and engagement.
Multi-Platform
Content
We built emotional connections through a two-pronged approach: leveraging nostalgia with throwback content from previous festivals to engage returning attendees, while creating dynamic live coverage to draw in new audiences. This strategy honored history while creating immediacy and excitement.
The results?
47% increase in registrations
39% more unique attendees
substantial growth
in social media engagement
The success of our collaboration led to an ongoing partnership, with littlebigworld now supporting QWOCMAP's global marketing and communications strategy.
Motto Pictures
UNFINISHED BUSINESS
Amplifying the Voices of WNBA Trailblazers
In the lead-up to Unfinished Business—the definitive documentary on the evolution of the WNBA—we led a six-week digital and influencer campaign to ignite conversations, rally fans, and celebrate the league's legacy of resilience and triumph in pursuit of equity for women's sports.
our strategy?
Organic &
Paid Social
We curated a dynamic content calendar featuring film clips, player spotlights, historic milestones, and behind-the-scenes moments that contextualized the documentary within the broader movement for women's sports equity. Our approach created multiple entry points for different audience segments, from die-hard WNBA fans to casual sports viewers and social justice advocates.
Collaborative
Partnerships
Understanding that impact requires alignment, we coordinated closely with the NY Liberty and Amazon Prime Video social teams to create a unified messaging approach. This collaborative strategy ensured consistent storytelling across platforms while maximizing visibility through complementary content.
Influencer
Activation
We activated a network of 18 influential voices across sports, entertainment, and social justice to amplify the film's message. Working closely with executive producers Ciara, Russell Wilson, and Clara Wu Tsai, we generated exclusive content that expanded the documentary's reach beyond traditional marketing channels and sparked meaningful conversations about women's sports.
The results?
sold-out premier weekend
successful
global debut
on Amazon Prime
significant increase in social media engagement
This campaign transcended traditional film promotion, honoring the movement that built the WNBA while inspiring the next generation to carry its legacy forward.
FILM/MEDIA PROJECTS
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![Promotional poster for the film 'Belly of the Beast' featuring two women, quotes from Kelli Dillon and Cynthia Chandler, and details about the film's release on October 16th, 2020. Website and social media handles are also displayed.]()
BELLY OF THE BEAST
PBS, Documentary, 2020
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![Illustrated poster for Coded Bias with two glitch-style portraits. Text states the film is in 70+ virtual cinemas. Includes Critics Choice Nominee, Sundance 2020, and SXSW 2020 logos. Encourages streaming via codedbias.com/virtualcinema.]()
CODED BIAS
PBS, Documentary, 2020
